I believe that some companies are unnecessarily commoditized in their market. Value comes from how you sell, not always from what you sell. However, experience alone will not drive optimal results without a sound account strategy. A well-designed strategy gives you greater control and it will help you avoid commoditization. Companies can avoid commoditization by [...]
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Overcoming Commoditization Through Effective Selling
Posted in Commoditization, Sales, Strategic Selling, tagged Business, Commoditization, Sales, Strategic Selling on May 1, 2009 | Leave a Comment »
